Colombia Travel Guide

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Formality in Colombian business is expected, more so inland than at the coast, and this applies to protocol as well as to dress. Punctuality for appointments is important, regardless whether the host is there on time or not, and handshakes are customary on arriving and departing. Many business people speak English, although all presentation materials and documentation should be translated into Spanish, and the use of visual aids widely used where possible. It might be necessary to use a translator, but it is best to check beforehand to avoid causing offense. Business cards should also be printed in both English and Spanish. The importance of building social relationships should not be underestimated, and small talk before and after meetings is vital towards building a sense of trust and goodwill. Business hours are generally 9am to 5pm Monday to Friday.